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The Ultimate Startup Guide

The Ultimate Startup Guide is an e-book that provides answers to all your questions related to starting and growing a business in India. Everything you wanted to know about entrepreneurship in India from ideation to registration to marketing to hiring. The book contains a large number of practical examples, anecdotes, interviews, and motivational material to help you get started, and to grow rapidly in a booming Indian economy. If you've got the idea, this book will help you through with the execution and realize your dreams. Here are some of the key questions you will find answered in this book:

When starting a business, what are the legal issues involved?
What form of incorporation is better suited to which type of business?
What tax issues are involved?
How do I start a business and what are the pitfalls?
How do I market my business in the absence of significant funding?
How do I get funded?
What are the basic accounting concepts I should be aware of?
What is a business plan and how should I build one?

The brief table of contents of the book is as follows:

Getting started
Ideation
Forms of Enterprises
Funding
Basic Accounting and Taxation
Import and Export Licensing
Trademark and Patenting
Rules for NRIs and Foreigners
Building a Business Plan
Marketing on a Shoestring
Website and Branding
Women Entrepreneurs
Templates

To order the Ultimate Startup Guide - email me at kkmookhey@gmail.com.

Details of the book are:
Title: The Ultimate Startup Guide
Author: Kanwal Mookhey
Pages: 150
Additional: Companion CD contains numerous templates for building your business plan, calculating cashflow, preparing profit and loss, and balance sheets, preparing invoices, your resume and profile, marketing material, websites, contracts, and many other useful and motivational material.

Monday, August 28, 2006

"I have a dream" speech day

Just a bit of trivia. Today is the day when in 1963 Martin Luther King Jr. delivered his historic "I have a dream" speech at the Lincoln Memorial, culminating the March on Washington for Jobs and Freedom.

The audio and text of the speech are available online and the video is also available on Google video. The sad part of course is that in my lifetime, I don't remember any leader having delivered a speech that comes even close to giving one goose pimples the way King does. There's some real passion, a clarion call for action and accountability ("we have come to cash a check"), evocation of Biblical references, emphatic repetition (especially of the key phrase "I have a dream"), and most of all a compelling vision of the future where all men and women will be treated as equal.

Here is an interesting analysis of the speech.

4 comments:

varun_dave said...: excellent link to the audio speech....inspiring; 5:28 AM
sparsh said...: Awe-inspiring! Thanks for the post...; 7:17 AM
Pinkbury said...: I agree with you, MLK surely lit some fires.; 5:43 AM
Intrepid said...: All: And what would we not give to have just one leader inspire an entire people. Also great for perspective. We crib about corruption and potholes and there was a time when an entire people were denied basic human dignity simply based on the color of their skin.; 5:53 AM