About Me

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Mumbai, India
I run an IT Security consulting firm based out of India. We started off from scratch in 2001 when I was 21, and have offices in Mumbai, Bahrain, and UAE. The idea behind the blog is to share the stories of how we run the business, the deals we make, the deals that break, the heartburn, and the sheer joy.

The Ultimate Startup Guide

The Ultimate Startup Guide is an e-book that provides answers to all your questions related to starting and growing a business in India. Everything you wanted to know about entrepreneurship in India from ideation to registration to marketing to hiring. The book contains a large number of practical examples, anecdotes, interviews, and motivational material to help you get started, and to grow rapidly in a booming Indian economy. If you've got the idea, this book will help you through with the execution and realize your dreams. Here are some of the key questions you will find answered in this book:
  • When starting a business, what are the legal issues involved?
  • What form of incorporation is better suited to which type of business?
  • What tax issues are involved?
  • How do I start a business and what are the pitfalls?
  • How do I market my business in the absence of significant funding?
  • How do I get funded?
  • What are the basic accounting concepts I should be aware of?
  • What is a business plan and how should I build one?
The brief table of contents of the book is as follows:
  1. Getting started
  2. Ideation
  3. Forms of Enterprises
  4. Funding
  5. Basic Accounting and Taxation
  6. Import and Export Licensing
  7. Trademark and Patenting
  8. Rules for NRIs and Foreigners
  9. Building a Business Plan
  10. Marketing on a Shoestring
  11. Website and Branding
  12. Women Entrepreneurs
  13. Templates
To order the Ultimate Startup Guide - email me at kkmookhey@gmail.com.

Details of the book are:
Title: The Ultimate Startup Guide
Author: Kanwal Mookhey
Pages: 150
Additional: Companion CD contains numerous templates for building your business plan, calculating cashflow, preparing profit and loss, and balance sheets, preparing invoices, your resume and profile, marketing material, websites, contracts, and many other useful and motivational material.

Sunday, June 04, 2006

Reading list

I've always debated the point of getting very personal on this blog, but then that's what blogging is about, right? So here are the books I am currently reading, the one's I just finished reading, and the one's on my reading list:

Current list:
1. On Equilibrium - an absolutely brilliant book by John Ralston Saul on the six qualities of the new humanism - common sense, ethics, imagination, intuition, memory and reason. Liberating to think that there's so much more to humanity than the godhead of Reason.
2. The Wealth of Man - just started on this one. It's breathtaking in it's sweep of the human endeavor from the start of agrarian economies to the modern day knowledge economy.
3. Shakespeare's Tempest - a friend very strongly recommended it, and I happened to find a copy of it online here. Reached Act II, Scene I.

Just finished:
1. Iacocca - yup, I'm probably the last adult on the planet to read this book, but I just got my hands on it, and lapped it up in a few days. Excellent stuff. The unceremonious exit from Ford, and the amazing comeback with Chrysler
2. The Jeeves Omnibus: P. G. Wodehouse is an eternal favorite. The adventures of Bertram Wooster, and the life-saving help from the ever trustworthy Jeeves is always a pleasant break from work.
3. Globalization and it's Discontents, Joseph Stiglitz - a scathing critique of globalization in it's current form, and the hidden agenda of the IMF from the man who was the Chief Economist and senior vice president at the World Bank. I regret that he does not mention India, which is now one of the main focus areas of the globalization forces.

On my list to read:
1. The Wealth and Poverty of Nations - why some are so rich and some are so poor, by David S. Landes
2. Surely you're joking, Mr. Feynman!, by Richard Feynman
3. The Prophet, by Kahlil Gibran

Posted by Kanwal K Mookhey at 4:59 AM

3 comments:

Neeraj | www.bharari.net said...

I highly recommend "The Intelligent Investor" by Benjamin Graham if you are into the stock market.

2:31 PM
Anonymous said...

Is there any good book on 'Emotional Intelligence'?I am currently reading 'Emotional Intelligence' by Daniel Goleman.

2:50 PM
Kanwal K Mookhey said...

@Can't C me: I've been wanting to get the "Intelligent Investor" ever since I started reading up on Warren Buffet!

@anonymous: Umm..not sure of a good book on EI. Do let me know how the Goleman book turns out.

7:57 AM

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